Explainer Video Production
We are the top animated explainer video company! We create animated explainer videos that help you explain your business, product, service, or idea.
What is an explainer video?
Explainer videos are used to explain a product, service, or concept in a clear and digestible way. The purpose of an explainer video is to simply and quickly demonstrate the way in which you help your customers solve their problem.
How do I make an explainer video?
An effective explainer video starts with a clear, concise script that demonstrates the problem your customer faces and the solution you present. The script should answer the most pressing Buyer Decision Questions (BDQs) that will compel them to take an action. The explainer video is then brought to life using a mix of video footage, animated illustrations, motion graphics, professional voiceover, and on-screen text to increase audience understanding and retention. The video should show the brand’s identity, expertise, and end with a compelling call to action.
How long should an explainer video be?
The best length for an explainer video is typically between 60 to 90 seconds. This length allows you to convey the key message while holding the viewers attention. Within this short span, a well-crafted video can introduce a problem, present a solution, and encourage the viewer to take action, all without overwhelming or boring the audience. Keeping explainer videos short and to-the-point ensures the information is digestible and engaging which will maximize impact and viewer retention.
Explainer video examples
Here are some of the videos we have created for our clients.
icanmakeitbetter
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Get more info & pricing
We work with businesses, brands and organizations of all size. Fill out the form below to receive more information about Lonely Lane and a pricing sheet for our video services.